Windows 8 replaced the start menu with Start screen and it wants you to have a quick access to regularly visiting web site from the Start Screen as well. It is called pinned sites.

Advantages of having pinned sites for the end user

  • Gives you quick access to the websites you regularly visit from Start Screen
  • Site Tiles will be updated regular basis as new content is available in the website
  • Save Time – It will stop you been visiting to website unless it is been updated.
  • Site-Centric Visuals will be provided for quick identification.

Advantages of having pinned sites for the webmasters

  • Provide more visibility to your website if your visitors choose to pin your site.

Disadvantages 

  • It will be hard to mange if you have 100 of favorite websites. Start Screen is not allowing you to have folders yet.